Multitraslados is a logistics service provider specialized in freight forwarding through land, sea and air vessels. In 2013 with the arrival of its twentieth year anniversary, the need of enhancing its identity becomes an important factor to achieve business objectives in years to come. With this request in mind we developed an identity redesign at the same time maximizing one of the key aspects of the brand: its service and client attention policy.
We developed a new brand tagline to empower this value as well as realized a photo shoot of the corporate team, highlighting this face to face attention with their clients. The result, a brand identity that links the path travelled by to the path ahead to come.